Facebook Advertising refers to the process of promoting products, services, or content on the Facebook platform through paid advertising campaigns. It is a form of online marketing that allows businesses and individuals to create and display ads to a highly targeted audience on Facebook and its affiliated platforms, such as Instagram, and soon to be announced Threads.
rdis Facebook Advertising services include:
- Content development
- Design
- Media Planning
- Programming
- Analytics
Note: Influencer marketing is a function of public relations as it deals with personalities and direct or indirect associations with the brand.